How do you make this year your best? By wanting it. By doing it.
Building your business is all about accomplishing little things, consistently, until those little things become bigger things. It is about sticking with those little things until they have the time to grow into the bigger things.
Accomplishing your goals for your business comes down to 3 key items.
First, Determine Your Goals
The first step toward building your business is naming your goals. Only you know what is best for the future of you and your business, but here are a few goals to consider:
- Do you want to expand your business?
- Do you want to pick up new customers?
- Do you want to hire more workers?
- Do you want to work less?
Be specific and honest with yourself.
Second, Develop a Plan
Once you’ve determined what larger goals you want to accomplish, start thinking about how best to achieve those goals.
Make a plan. Start by listing your larger goals. Then brainstorm and break those goals into smaller, more manageable pieces.
For example, do you want to pick up new customers? What things can you think of to start working towards achieving that? Everyday things. Things you’ve not tried before. Things you tried before but didn’t follow through on.
Increasing your customer base can be accomplished a few ways:
- cold-calls
- word-of-mouth
- being more visible
Try to be more specific in your list. The more specific, the more likely you are to stick with it.
- Ask for referrals
- Print and send out postcards to one specific zip code
- Print and put flyers on doors in specific neighborhoods
- Promote yourself on Facebook and Twitter
- Mention your business at gatherings and functions
Third, Do It! And Stay Motivated
Once you pick one or two specific actions, put them into effect immediately. And stick with them.
The key is consistency.
If you decide to do something–like advertise on social media–make a schedule and keep that schedule. If you plan to post everyday, 3 times a day–do it. And keep doing it.
Give yourself a set amount of time to determine if something is working for you–say 3 months or perhaps one window cleaning season. Evaluate what has been accomplished in that time, and whether the actions you took are working.
Do they need some adjustment? If so, what would make you more successful?
Want to learn more about how to start your spring right and make your business more profitable? We can help with that! Comment below or email us from the About Page!