Are You Creating a Coupon Business? And, Is That Good or Bad?
Ages ago, before I was a lover of all things marketing, I worked in a small art gallery/custom frame shop. It was located in a small village in an older, […]
Articles
IWCA Convention 2015
Start planning now! You only have 8 months!
10 Reasons You Still Need to Mail Out That Newsletter
The post office jokes are everywhere and, unless you married a mail carrier, very few people abstain. Snail mail. Old school. The price of a stamp. Before you completely abandon […]
Pre-Shift Meetings | 7 Things You Need to Talk About
The more staff you have, the more you have to let go of the control. You cannot be on every job site to wipe each sill. You can’t watch every […]
The Importance of Thank You
Shoot! I missed it. January was National ‘Say Thank You Month’! Now, before you go off and roll your eyes about lame holidays, let’s think about this one for a […]
What Not To Wear: The Window Cleaning Edition
Have you heard of a little show on TLC called “What Not To Wear”? It’s one of those makeover shows where the hosts tear through each guest’s closet and toss […]