10 Reasons You Still Need to Mail Out That Newsletter
The post office jokes are everywhere and, unless you married a mail carrier, very few people abstain. Snail mail. Old school. The price of a stamp. Before you completely abandon […]
marketing for window cleaners
Branding for Your Small Business | The Basics
I should preface this by saying that I am not one for made-up, business buzz words. They annoy me. I wish people in suits would just say what they mean […]
When Is a Good Time to Change Your Company Name and Logo
When you decide to open your own business, window cleaning or otherwise, one of the many decisions you need to make is your company name, logo, and tagline. It can […]
Marketing for Window Cleaners | Channel Your Inner Cheese
As window cleaners, we spend years trying to maintain a professional image, which is very important in every single aspect of owning a window cleaning business except one. Marketing. Oh, […]
MeetUp as a Marketing Tool? Why Not!
For those of you that are not familiar, MeetUp.com is a website where you can meet up (hence the name) with other like-minded individuals. So, whether you like to scuba dive in […]
Direct Mail | Does It Really Work? Part 1
I once wrote a 1200 word essay on direct mail postcards for a client. It’s sad that I had so much to say on the topic. What’s even worse is […]